Minimum order quantities aren’t arbitrary — they’re set by the production economics of each category. This page gives the indicative MOQ floor across the WOW product lines, what drives that floor, and what happens to unit price as the batch grows.
Figures below are the typical floor for a fully custom order in each category — your artwork, your colours, your packaging. Lower MOQs are sometimes possible on stock blanks with light customisation; higher MOQs apply when tooling (moulds, dies, screens) has to be created.
| Category | Indicative MOQ | Typical unit price at MOQ | Floor driver |
|---|---|---|---|
| Custom t-shirts | 50 | $8.50 – $12.90 | Screen-printing setup, blank sourcing |
| Custom hoodies | 50 | $15 – $22 | Knit blank MOQ, embroidery digitising |
| Custom caps | 50 | $4 – $8 | Embroidery setup, blank panel sourcing |
| Custom canvas tote bags | 100 | $3 – $6 | Cutting and print setup, fabric lot minimums |
| Custom enamel pins & badges | 100 | $0.80 – $1.50 | Mould amortisation, plating batch |
| Custom embroidered patches | 100 | $0.50 – $1.20 | Embroidery frame setup, fabric run |
| Custom ceramic mugs | 100 | $3 – $5 | Kiln batch minimums, decal printing |
| Custom stainless steel tumblers | 100 | $5 – $9 | Sublimation wrap, coating batch |
| Custom glass jars & bottles | 200 | $2 – $4 | Glass furnace minimum run |
| Custom perfume / fragrance glass | 500 | $3 – $7 | Mould exclusivity, decoration setup |
| Custom rigid gift boxes | 300 | $1.50 – $4 | Die-cut tooling, paper lot minimums |
| Custom LED neon signs | 20 | $30 – $60 | Hand-bending labour, low material MOQ |
| Custom canvas art prints | 30 | $18 – $35 | Print-on-demand, frame sourcing |
| Custom oil paintings | 10 | $80 – $200 | Artist time, no factory MOQ |
| Custom school uniform sets | 100 | $12 – $20 | Multi-piece kit, embroidery plus print |
Three forces set the floor in any category:
Unit price typically drops in steps rather than linearly. The first drop comes where the factory moves from a “small batch” workflow to a “production-line” run, and a further step follows at the volume tier. Beyond that, improvements taper off until the next material lot boundary is crossed.
A worked example for custom t-shirts, using the same quantity tiers as our pricing page:
If the project quantity sits well below the MOQ for the target category, two options usually exist:
Send the category, the quantity and your artwork status. The reply comes back with an itemised quote, not a range.